Course curriculum
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1
Study Pack
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Welcome to Business Strategy
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HB532 Business Strategy (Download)
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HB532BusinessStrategyAssignment2019
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HB532BusinessStrategyCourseOutline2020
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HB532BusinessStrategySchemeofWork2017
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HB532BusinessStrategySubmissionDeclarationForm2019
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Business Strategy Lecture Slides (Download)
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HB532 Business Strategy (1st Tutorial Session)
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HB532 Business Strategy (2nd Tutorial Session)
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HB532 Business Strategy (3rd Tutorial Session)
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2
Reading Materials
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1. Strategic Planning Process (Online Learning)
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2. Vision Definition (Online Learning)
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3. Core Competence Analysis (Online Learning)
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4. Core Competence - Case UPS (Online Learning)
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5. Evaluate and Analyse the External Enviornment (Online Learning)
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6. Evaluate and Analyse the Internal Capabilities (Online Learning)
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7. Cost Leadership Strategic Planning (Oneline Learning)
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8. Product Differentiation Strategic Planning (Online Learning)
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9. Vertical Intergration (Online Learning)
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10. Tools of Strategic Management MP5 (Online Learning)
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11. Case Study - Starbucks (Online Learning)
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12. Value Chain Analysis (Online Learning)
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13. Context Analysis (Online Learning)
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14. Tools of Strategic Managment Ansoff Model (Online Learning)
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15. Ansoff Model Case - Coca Cola (Online Learning)
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16. Strategic Alliance, Merge & Acquisition (Online Learning)
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17. Strategic Implementation (Online Learning)
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18. Strategic Evaluation Criteria 1 (Online Learning)
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BusinessStrategy Reading Materials (Download)
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3
Video Resources
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Business Strategy Resources
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LO1: Stakeholders and Stakeholder Mapping
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LO2: Chapter 3 – Strategic Capabilities
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LO3: Porter’s Five Forces Model of Industry Competition
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LO4: Cost leadership: When a company sells cheap and makes money
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P1
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P2
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P3
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P4
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4
Quiz
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HB532 Quiz
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